Case study · Large format
TSAÔCAA event canopy
A canopy for a bubble tea brand’s market stall. The thing that has to pull people across a busy street before they can read a single word on the table.
A real stall, real customers, real sunlight. The first piece in the portfolio shown doing its job rather than sitting in a hand.
What we did
- Designed a checkerboard repeat in the brand teal, alternating fruit illustrations with logo tiles so the mark reads from any angle
- Drew the fruit set as vector artwork, so the same illustrations scale from a cup sticker to three metres without redrawing
- Planned the repeat so the pattern stays continuous across panels and no logo tile lands on a seam or a corner fold
- Set up bleed, safe area and crop marks at full scale, with generous margin for the sewn hem that eats material on a canopy
- Built for viewing from below and from across a street: large shapes, high contrast, no fine detail that disappears at distance
The same hand that sets a 90mm business card can set a three-metre canopy and get the hems and seams right. Different physics, same discipline.
Book a 15-minute callThis job is part of our banners, yard signs & wide format service for print shops.
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