Case study · Large format
Mobile King storefront
A full-height window graphic for a mall unit. The shop’s only chance to stop someone walking past at three metres, across two sliding glass doors that open and close all day.
The fourth guide the other samples do not have: a middle crop down the door split, so the artwork outputs as two panels that read as one when the doors are closed.
What we did
- Set a middle crop down the door split so the artwork could be output as two panels reading as one
- Positioned the content against that split, so word gaps and element breaks fall on the seam rather than through the logo or the offer
- Built a three-tier hierarchy for three reading distances: the offer across the concourse, the badges at ten paces, the product grid at the glass
- Used the product wall along the bottom so the graphic answers do they sell what I need without a word
- Kept the phone number and URL out of the door travel and low enough to read standing still
Storefront vinyl is bread-and-butter wide-format work, and the door split is the part that goes wrong. Setting it up front is a small thing to say and a big thing to see.
Book a 15-minute callThis job is part of our banners, yard signs & wide format service for print shops.
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